Retention Sequences

Lapsed patients represent lost lifetime value whilst their conditions may worsen without continued care. This automation maintains relationships and encourages return visits.

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Retention Sequences Workflow - From lost connections to intelligent relationship management

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Category

client-communication

The Evolution Journey

Check in on lapsed patients. Win back visits.

Stage 1: Lost Patient Connections

  • Patients disappear after treatment with no follow-up
  • No system to track or re-engage lapsed patients
  • Conditions worsen without continued preventive care
  • Lost opportunities for ongoing relationship building
  • Reduced lifetime patient value

Stage 2: Systematic Re-engagement Campaigns

  • Automated check-in sequences for lapsed patients
  • Educational content about ongoing care benefits
  • Seasonal reminders for maintenance appointments
  • Special offers to encourage return visits
  • Surveys to understand reasons for lapsing

Stage 3: Intelligent Relationship Management

  • AI predicts optimal timing for re-engagement based on condition
  • Personalized content based on previous treatment history
  • Predictive modeling to identify patients likely to lapse
  • Proactive interventions before patients fully disengage
  • Lifecycle value optimization through strategic touchpoints

Key Benefits

  • Increased patient lifetime value through retention
  • Better long-term health outcomes for patients
  • Steady revenue from maintenance and preventive care
  • Stronger patient relationships and referral generation

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